318: Crisis PPC and other PPC topics - a chat with Kirk Williams

<p>Author Kirk Williams joins Christoph Trappe to discuss the topic on today's live recording of the Business Storytelling Podcast.&nbsp;&nbsp;</p> <p>His book "Ponderings of a PPC Professional" can be purchased here: <a href="https://amzn.to/2VvGizs">https://amzn.to/2VvGizs</a>&nbsp;&nbsp;</p> <p>Follow him on Twitter: <a href="https://twitter.com/PPCKirk">https://twitter.com/PPCKirk</a>&nbsp;&nbsp;</p> <p>Christoph's content performance book: <a href="https://authenticstorytelling.net/content-performance-culture-book/">https://authenticstorytelling.net/content-performance-culture-book/</a></p> --- Send in a voice message: https://anchor.fm/ctrappe/message