#31 Picking the right video for your science communication (with Dr. Kiki Sanford)

<p>Dr. Kiki is an American neurophysiologist and the go to science communicator when it comes to video making. Originally starting out with a PhD in "bird brains" she soon moved to be a science communicator hosting the "This week in science" live and podcast format, running her own boutique video production company as well as serving as vice President of Public Relations at for the non-for-profit <a href="https://www.sciencetalk.org/">Science Talk</a>.</p> <p>In this episode Dr. Kiki and I talked about what different video formats exist and how researchers and research institutions can decide which type is the best for their purpose and their target group. The types of videos that we covered are:</p> <ul> <li>Live videos</li> <li>Produced videos</li> <li>Long form videos</li> <li>Short form videos</li> <li>Informational videos</li> <li>Explainer/ Educational videos</li> <li>Entertainment videos</li> </ul> <p>If you want to go into easy animation here come three suggestions from Kiki: <a href="https://www.videoscribe.co/en/">Videoscribe</a>, <a href="https://www.toonboom.com/">Toonboom</a>, and <a href="https://biorender.com/">BioRender</a>.</p> <p>Enjoy the show with Dr. Kiki.</p> <p>---</p> <p>The Science Communication Accelerator Podcast aims to empower scientists, universities, and research organizations to engage publicly and share more science on social media. To do so, the podcast aims to create a &nbsp;knowledge hub for digital science communication by publishing engaging and inspiring episodes with experts in the field of social media and science communication. Please reach out if you are looking for a sparring partner to create your organizational communication or branding strategy (Julius.wesche@scicomx.com). You find me also on <a href="https://twitter.com/JuliusWesche">Twitter</a>, on <a href="https://www.linkedin.com/in/juliuswesche/">Linkedin</a>, and on <a href="https://www.instagram.com/juliuswesche/?hl=en">Instagram</a>.</p>