#302: £6,000 to £100 Million: How Rebranding can Help Elevate your Business - with Adam Rossiter and Elliot Dawes

<p>Welcome to Episode #302: £6,000 to £100 Million: How Rebranding can Help Elevate your Business, with Adam Rossiter and Elliot Dawes, Founders of bulk.</p> <p>Founded in 2006, bulk has achieved industry leading growth; both in the active nutrition sector and in wider eCommerce. bulk boasts one of the most extensive ranges of award winning products with unrivalled formulations across sports nutrition, health & wellbeing, and functional foods.</p> <p>During 2019 bulk expanded its vertically integrated operations with the addition of a brand new DC in Poland, enhancing service and growth capacity across mainland Europe. 2020 added investment in a second state of the art manufacturing facility to this location.</p> <p>In 2021 bulk will surpass a £100m+ annual revenue milestone, continuing the high growth trajectory aligned with our brand vision.</p> <p>During this episode, we will be talking about:</p> <ul> <li>- How having a wide range of products is a good setup to be pandemic proof in business as you can refocus your sales in sectors that are less affected in terms of consumers' priorities, raw materials and logistics.</li> <li>- Why you should always find ways in doing things better than the competitors to stay ahead and stay relevant with your consumers.</li> <li>- Finding the middle ground between sustainability and quality is tough but there is a way as long as you are determined and keep pushing forward.</li> </ul> <p>Learn more about the content discussed in this episode:</p> <ul> <li>- Visit bulk website <a class= "notion-link-token notion-enable-hover" href= "https://www.bulk.com/uk/" target="_blank" rel= "noopener noreferrer" data-token-index="1" data-reactroot= "">here</a>.</li> <li>- Connect to Adam and Elliot via their LinkedIn pages <a class= "notion-link-token notion-enable-hover" href= "https://www.linkedin.com/in/elliotdawes/" target="_blank" rel= "noopener noreferrer" data-token-index="3" data-reactroot= "">here</a> and <a class="notion-link-token notion-enable-hover" href="https://www.linkedin.