3 Steps to Repurposing Your Content for Every Channel

<p>In this episode, I talk to a real risk-taker, Harry Dry. He's done his research, knows his channels, and he's even grabbed the attention of Kanye West.</p> <p>He also runs Marketing Examples, a company who, surprisingly enough, provides a selection of real-world marketing examples. He has a gift for repurposing content depending on the channel and in today's podcast, he takes you through the process step-by-step.</p> <p><strong>We covered:</strong></p> <ul> <li>Why most marketing content strategies don&rsquo;t work</li> <li>How to recognise an article that&rsquo;s been written by someone who doesn&rsquo;t care</li> <li>Using a Twitter thread to promote an article</li> <li>Building connections on LinkedIn and marketing yourself on Reddit</li> <li>Researching your channels well and and understanding the nuances of each</li> <li>Why consistency is the key to building trust</li> <li>The reason that direction is more important than speed</li> <li>Writing your emails as though they were for your mum and dad</li> </ul> <p>&nbsp;</p> <p><strong>Resources:</strong></p> <ul> <li><a href="https://marketingexamples.com/">Marketing Examples</a></li> <li><a href="https://thekanyestory.com/">Kanye Story</a>&nbsp;</li> <li><a href="https://txdxe.com/">Top Dawg Entertainment</a></li> <li><a href="https://slack.com/">Slack</a></li> <li><a href="https://www.privy.com/">Privy</a></li> <li><a href="https://www.everyonehatesmarketers.com/?s=dave+gerhardt">Dave Gerhardt on EHM</a></li> <li><a href="https://baremetrics.com/blog/baremetrics-growth-manifesto">Barametrics Growth Manifesto</a></li> <li><a href="https://twitter.com/mkobach?lang=en">Matthew Kobach&rsquo;s Twitter</a></li> <li><a href="https://salesforfounders.com/">Sales for Founders</a></li> <li><a href="https://explodingtopics.com/">Exploding Topics</a></li> <li><a href="https://www.instagram.com/dudewithsign/">Dude with Sign</a></li> <li><a href="https://www.quora.com/">Quora</a></li> <li><a href="https://geni.us/ogilvyads">Ogilvy on Advertis