#3: Neil & Eric's Favorite Marketing Tools

<p><span style="font-weight: 400;">Welcome to The Marketing School Podcast—your resource to learn, grown, and nurture your passion for online marketing! In Episode #3 Eric and Neil center the conversation on,</span> <em><span style="font-weight: 400;">Their Favorite Marketing Tools.</span></em> <span style= "font-weight: 400;">Enjoy!</span></p> <h3><strong>Show Notes:</strong></h3> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">00:40 – Neil kicks off the conversation</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">00:45 – Neil’s favorite marketing tool is one that everybody fails to use properly…</span><a href= "https://analytics.google.com/analytics/web/provision/?authuser=0#provision/SignUp/"><span style="font-weight: 400;">Google Anayltics</span></a></li> <li style="list-style: none; display: inline"> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">01:35 – You need at least 6 months to generate quality organic traffic</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">01:50 – What works on Facebook does NOT work well for organic</span></li> </ul> </li> <li style="font-weight: 400;"><span style="font-weight: 400;">02:45 –</span> <a href= "https://www.google.com/webmasters/tools/home?hl=en"><span style= "font-weight: 400;">Google Search Console</span></a></li> <li style="list-style: none; display: inline"> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">05:00 – Nudging keywords up just a little bit can really maximize traffic</span></li> </ul> </li> <li style="font-weight: 400;"><span style="font-weight: 400;">06:00 – Look for the low-hanging fruit</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">06:04 –</span> <a href="https://ahrefs.com/"><span style= "font-weight: 400;">AHREFS</span></a></li> <li style="list-style: none; display: inline"> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">06:15 – Highlights backlinks, backlinks lost, and links of competitors</span