3 Methods of Storytelling That Wins More Agency Clients

<p>Are you effectively using storytelling in your agency's marketing? Storytelling is an invaluable tool that makes your prospects feel heard and understood. It's a way to relate to clients and communicate how your help solve their problems. Storytelling creates better communication that’s more effective, more memorable, and easier for people to understand.</p> <p>Today’s guest started working as a scriptwriter until he discovered business storytelling was a coveted skill he could help business owners develop. Over the years, he has implemented 3 methods that help facilitate clients’ access to storytelling tools. He explains some of the logic behind these frameworks and how anyone can train themselves to be a compelling storyteller.</p> <p><strong>Douglass Hatcher</strong> is the CEO of <a href= "https://www.communicate4impact.com/" target="_blank" rel= "noopener">Communicate4IMPACT</a>, an agency that helps coach people in the art and science of business storytelling. They take what business owners do naturally – telling stories – and help them apply that to what they do professionally.</p> <p>In this episode, we’ll discuss:</p> <ul> <li>Using business storytelling effectively.</li> <li>3 methods to improve your storytelling skills.</li> <li>Secret to building a successful agency sales team.</li> </ul> <p> </p> <h2>Subscribe</h2> <p><a href= "https://podcasts.apple.com/us/podcast/smart-agency-masterclass-jason-swenk-podcast-for-digital/id870206013" target="_blank" rel="noopener">Apple</a> | <a href= "https://open.spotify.com/show/0FiKuRTpkJ7OraCJBUIlr9" target= "_blank" rel="noopener">Spotify</a> | <a href= "https://www.iheart.com/podcast/263-smart-agency-master-28334260/" target="_blank" rel="noopener">iHeart Radio</a> | <a href="https://www.stitcher.com/show/the-smart-agency-masterclass-marketing-business-strategist" target="_blank" rel="noopener">Stitcher</a> | <a href= "https://player.fm/series/1499414" target="_blank" rel= "noopener">Radio FM</a></p> <h2>Sponsors and Resources</h2> <p><strong>E2M Solutions: