#281: 11 Ways Authors Can Grow an Email List

<p><span style="font-weight: 400;">Email marketing is such an important part of a long-term marketing strategy for authors and yet one most avoid. In this training, Shelley shares 11 ways you can grow your email list as an author.</span></p> <p><span style="font-weight: 400;">Here’s the list:</span></p> <p><span style="font-weight: 400;">Option One: Strategic Partnerships</span></p> <ol> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Podcast Interviews</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Guest Blog Posts</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Social Media Takeover</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Social Media Swap</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Solo Email Swap</span></li> </ol> <p><span style="font-weight: 400;">Option Two: Gather Authors/Experts in Your Genre/Niche</span></p> <ol> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Collaborative blog post</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Top 10 Books in XX Genre Post</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Online Summit or Host Q&A’s or Coffee Chats)</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Anthology</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Group Giveaway</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Group Promotions</span></li> </ol> <p><span style="font-weight: 400;">The challenge?</span></p> <p><span style="font-weight: 400;">Choose one option from the strategic partnerships and one option from gathering authors/experts in your genre/niche. Then, implement them over the next two months.</span></p> <p><span style="font-weight: 400;">Let me kno