28: Marketing Funnels, Automation, and an Actual 4-Hour Work Week with Ryan Dossey

<p>Whoa! Today's episode is a masterclass in building a business that runs without your day-to-day involvement.</p><p>You might have heard of <strong>Ryan Dossey</strong> the real estate investor, but today he takes us behind the scenes of Call Porter, his live call answering business, employing 27 people in St. Louis, Mo.</p><p>You won't find Ryan in the office, though. He lives 1,800 miles away. And because he's put an executive team in place, he can focus on his "superpowers": content marketing and big-picture strategy.</p><p>You'll love hearing Ryan's tips on how to keep remote employees accountable, why "core values" aren't B.S., and how to screen potential mentors/coaches to make sure they know what they're doing.</p><p>This is a seriously inspiring episode, and you'll walk away ready to automate and delegate those tasks you've been meaning to get off your plate.</p><p>Download this one, and subscribe so you won't miss the next BiggerPockets Business Podcast episode!</p><p><br></p><p><strong>In This Episode We Cover:</strong></p><ul><li><strong>Starting a call center</strong> catered to real estate investors</li><li>How he became good on <strong>the phone</strong></li><li>How <strong>Call Porter</strong> works</li><li><strong>Vetting and hiring</strong> the right people</li><li>How the <strong>St. Louis "accent"</strong> helps them close deals</li><li>How he used <strong>paid advertisement and funnels</strong> to get clients</li><li><strong>Incredible tools</strong> to gain more leads</li><li><strong>Training employees</strong> to convert leads</li><li>Using <strong><em>How to Win Friends and Influence People</em></strong> principles</li><li><strong>Automating</strong> the whole business process</li><li>Benefits of having employees <strong>work from home</strong></li><li>Why you should establish <strong>core values</strong> in your company</li><li><strong>And SO much more!</strong></li></ul><p><br></p><p><strong>Links from the Show</strong></p><ul><li><a href="http://biggerpockets.com/forums" targe