273: High-Touch Affiliate Marketing: How to Get Paid to Play Matchmaker in Your Niche

<p>Getting paid to turn away work?</p> <p>Being in the position to turn away work as a freelancer or consultant is an envious place to be in, but being in the position to turn away that work AND get paid for it?</p> <p>Even better!</p> <p>John Doherty had spent years working in the digital marketing space, both as an employee and a freelancer.</p> <p>As his SEO consulting business crew, he reached the capacity of how much he wanted to work, and started essentially selling leads to friends and colleagues he trusted.</p> <p>That little <em>side</em> side hustle is now John's full-time focus, and today <a href="https://www.getcredo.com/" target= "_blank" rel="noopener">GetCredo.com</a> is generating $500-600k worth of deals for its partner digital marketing agencies.</p> <p>As the connector and facilitator of those deals, John takes a commission. It's affiliate marketing, just with a bit of a twist from <a href= "https://www.sidehustlenation.com/affiliate-marketing-side-hustle/"> the kind we've covered before</a>.</p> <p><em>Note: <a href= "https://nickloper.lpages.co/leadbox/14188ed33f72a2%3A12b7a20bab46dc/5675637549301760/" target="_blank" rel="noopener">Click here to download John’s top tips for getting paid to play matchmaker from this episode.</a></em></p> <p>“I purposely set out to build a brand that is outside of just me,” John said. “I’m really trying to make this a high-touch service to really help businesses connect with the right agencies for their needs.”</p> <p>Tune in to hear how John earned his first finder's fee, how he's built up both sides of the Credo marketplace, and how he's priced his service in this high-touch affiliate marketing model.</p>