#272: Why Your Employer Brand Storytelling Must be Repelling

<p>Bryan Adams, founder of Ph.Creative and author of <em>Getting Goosebumps</em> and his new book <em>Give & Get Employer Branding</em>, shares why your employer branding should repel the many and compel the few to be successful.</p> <div class="DraftEditor-root"> <div class="DraftEditor-editorContainer"> <div id="snippet-editor-field-description" class= "notranslate public-DraftEditor-content" role="combobox" contenteditable="true" spellcheck="false" aria-autocomplete="list" aria-describedby="placeholder-714mp" aria-expanded="false" aria-labelledby="3"> <div data-contents="true"> <div class="" data-block="true" data-editor="714mp" data-offset-key="be8ne-0-0"> <div class= "public-DraftStyleDefault-block public-DraftStyleDefault-ltr" data-offset-key="be8ne-0-0"> <p><strong>Become a Master Storyteller</strong></p> <p>Grab your free copy of <em>The 5 Stages of Grief in Telling YOUR Business Story</em>: <a href= "http://bit.ly/StorytellingTools">http://bit.ly/StorytellingTools</a></p> <p>Like what you hear? <a href= "https://businessofstory.com/services/storytelling-keynote-speaker/"> Bring Park to your next event</a>. </p> </div> </div> </div> </div> </div> </div> <div class= "ReplacementVariableEditorStandalone__ZIndexOverride-sc-1dt8csi-0 eaoefM">  </div>