26. Mike Koenigs | Discovering Your Superpower

<p><a href="https://www.mikekoenigs.com/">Mike Koenigs</a> has a passion for turning business owners into Transformational Business Celebrity Influencers. He’s helped over 55,000 clients get attention, multiply their revenue, amplify, create awareness, become a bestselling author, speaker, influencer &amp; media masters who get &amp; command attention.</p><p>He has interviewed, consulted &amp; advised celebrity clients, billionaires &amp; bestselling authors including Tony Robbins, Paula Abdul, Richard Dreyfuss, JJ Virgin, <a href="https://www.armanassadi.com/23-john-assaraf-remembering-who-you-really-are-the-art-of-surrender-financial-freedom/">John Assaraf</a>, Brian Tracy, XPrize founder Peter Diamandis, Jorge Cruise, Harvey Mackay, Darren Hardy and so many more. He's created over 1,800 bestselling authors worldwide.</p><p><b>Show Notes:</b></p><ul><li>Intro: Arman sets the stage and provides background on Mike, today’s special in-person interview, how they met, and the topic of today’s episode. [00:12]</li><li>Adapting to what’s been happening in the past three months. [09:11]</li><li>The acceleration of remote work and how it has been forcing businesses to evolve or die. [10:08]</li><li>Arman brings up how Tony Robbins was able to make things happen and the technological feat of pulling off his UPW Event. [12:34]</li><li>What are the upsides and downsides of virtual events? [16:19]</li><li>Making $9 million dollars in sales through Jeff Walker’s Product Launch Formula. [21:53]</li><li>Mike talks about why he decided to stop working with Hollywood. [23:10]</li><li>Turning the political system upside down and how important it is for governments to incorporate decency and empathy into how they do things. [27:18]</li><li>Having the capacity for nuance and the ability to hold multiple points of view. [31:43]</li><li>The relevance of telling your story in a video format. [37:20]</li><li>Entering the world of artificial intelligence, deep fakes, and where technology is headed. [39:20]</li><li>Mike opens up about de