257. Creating Customer Continuity in B2B SaaS w/ Adam Ferris

<b>Most of human suffering is related to an unwillingness to have difficult conversations. <br /></b><br /><b></b><br /><b>Today we discuss how communication, authenticity and a “Team Sport'' culture lead to fulfillment and increased revenue. We speak with <a href="https://www.friendbuy.com/" target="_blank" rel="noreferrer noopener">Friendbuy’s</a> VP of Revenue, <a href="https://www.linkedin.com/in/adampferris/" target="_blank" rel="noreferrer noopener">Adam Ferris</a>, about his approach to holding the customer accountable and giving them what they want while diving deep and showing care through continuity. <br /></b><br /><b></b><br /><b>Join us as we break down:</b><ul><li>Why Empowerment is more effective than FOMO when drawing in a customer </li><li>Why it takes a village to close a deal, not just Sales</li><li>How to increase revenue with win/loss conversations</li><li>When NOT to incorporate AI </li></ul><b><br />More information about Adam Ferris and today’s topics:</b><ul><li>LinkedIn Profile: <a href="https://www.linkedin.com/in/adampferris/" target="_blank" rel="noreferrer noopener">https://www.linkedin.com/in/adampferris/</a></li><li>Company Website: <a href="https://www.friendbuy.com/" target="_blank" rel="noreferrer noopener">https://www.friendbuy.com/</a></li></ul>