25.6% of All Searches Are Now Zero Click and Here's What You Should Do #2295

<p><span style="font-weight: 400;">In episode #2295, Neil and Eric talk about how 25.6% of all searches are now zero-click, and what you should do. Google’s new methods for displaying search results are becoming increasingly sophisticated. It now provides brief, collated answers to certain searches, resulting in the zero-click-per-search phenomenon. Tune in as we discuss this interesting trend and what you should do to ensure you keep getting clicks.</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:20]</strong> <span style= "font-weight: 400;">Today’s topic: 25.6% of All Searches Are Now Zero Click and Here's What You Should Do.</span></li> <li><strong>[00:25]</strong> <span style="font-weight: 400;">An overview of the study done by Semrush and its findings on zero click trends.</span></li> <li><strong>[00:41]</strong> <span style="font-weight: 400;">The definition of zero-click and why it’s on the rise.</span></li> <li><strong>[01:18]</strong> <span style="font-weight: 400;">How to counteract the zero-click trend.</span></li> <li><strong>[01:25]</strong> <span style="font-weight: 400;">Tips on how to find long-tail keywords to avoid zero-click search results.</span></li> <li><strong>[02:03]</strong> <span style="font-weight: 400;">How to get traffic through other search engines, like Quora.</span></li> <li><strong>[03:50]</strong> <span style="font-weight: 400;">How building an excellent brand and community can help you combat the zero-click trend. </span></li> <li><strong>[05:25]</strong> <span style="font-weight: 400;">That’s it for today! Don’t forget to rate, review, and subscribe to this podcast!</span></li> <li><strong>[05:32]</strong> <span style="font-weight: 400;">Go to</span> <a href="https://www.marketingschool.io/pro"><span style= "font-weight: 400;">https://www.marketingschool.io</span></a> <span style="font-weight: 400;">to learn more!</span></li> </ul> <p> </p> <p><strong>Links Mentioned in Today’s Episode:</strong></p> <p> </p> <ul> <li style="font-weight: 400;" ar