249: Beyonce, New York Times and Morning Brew (Oh my!)

<p><a href= "https://www.businessinsider.com/insider-buys-stake-morning-brew-2020-10" target="_blank" rel="noopener">Morning Brew sells its email subscription juggernaut</a> for $75 million, building the email newsletter model for all the follow.</p> <p><a href= "https://nypost.com/2020/11/05/new-york-times-says-digital-only-subscriptions-pass-print-revenue/" target="_blank" rel="noopener">The <em>New York Times</em> digital subscription business goes boom boom</a>, while <a href= "https://digitalcontentnext.org/blog/2020/11/05/text-to-speech-is-the-audio-opportunity-no-ones-talking-about/" target="_blank" rel="noopener">text-to-speech is the next big thing</a> you've never "heard" of.</p> <p><a href= "https://adage.com/article/cmo-strategy/peloton-taps-beyonce-multi-year-partnership/2293451" target="_blank" rel="noopener">And Beyonce decides to form a huge content partnership with Peloton</a> instead of being interviewed on the <em>This Old Marketing</em> podcast.</p> <p>Robert raves about <a href="https://www.pkotler.org/blog" target="_blank" rel="noopener">Philip Kotler's new blog</a> and <a href= "https://techcrunch.com/2020/11/09/adobe-acquires-marketing-workflow-startup-workfront-for-1-5b/" target="_blank" rel="noopener">Adobe acquiring WorkFront</a>. Joe raves about <a href= "https://ca.finance.yahoo.com/news/t-decide-stream-netflix-testing-154325637.html?utm_source=morning_brew" target="_blank" rel="noopener">Netflix starting a programmed channel</a> and how <a href= "https://www.nytimes.com/2020/11/10/style/hasan-piker-twitch.html?fbclid=IwAR1JY7OhKXy-jnJ2yYJ3-7R0D4xOFOB7RwDSRibdvSnqacpnk50UehAOdMo" target="_blank" rel="noopener">Twitch is not just for gamers anymore</a>.</p> <p>This week's sponsor: <a href= "https://www.contentmarketingworld.com/" target="_blank" rel= "noopener">Content Marketing World (on demand)</a></p> <p>------</p> <p>Subscribe to PNR: This Old Marketing at <a title= "This Old Marketing on Apple" href= "https://podcasts.apple.com/us/podcast/this-old-marketing/id760760485" target="_b