#247: Update Your Google Analytics Today to Keep Tracking

<p><span class="block mb-4"> In this episode, I address some personal challenges but still dive into a crucial topic for all website owners and marketers – updating Google Analytics for better tracking.</span></p> <p><span class="block mb-4">Here are three key takeaways for you from the Episode:</span></p> <ul> <li><span class="block mb-4">Upgrade to Google Analytics: It's vital to update your Google Analytics to the latest version, as Universal Analytics has ceased tracking this year. Google Analytics tracks visitors across devices and networks and provides more accurate and comprehensive data.</span></li> <li><span class="block mb-4">Preserve your existing data: Remember that your data from Universal Analytics does not automatically convert to Google Analytics. Make sure to save and back up your data for future access. I recommend utilizing the BigQuery backup option for data preservation and advise seeking professional assistance if needed.</span></li> <li><span class="block mb-4">Marketing success and a cohesive plan:  Avoid relying on random sources online for your marketing plan. Instead, establish a cohesive marketing system with a proven strategy, consistent tracking, and targeted customer acquisition efforts.</span></li> </ul> <p><span class="block mb-4">Would you like to hear more? Listen to this episode. </span></p> <p> </p> <p dir="ltr" data-test-bidi="">Download your FREE guide to the 6 Marketing Musts Guaranteed to Get You More Customers! <a href= "https://www.tdm-marketing.com/6-marketing-musts">https://www.tdm-marketing.com/6-marketing-musts</a></p> <p dir="ltr" data-test-bidi="">Subscribe and Leave us a review on Apple Podcasts so we can reach and help more mom business owners! <a href= "https://podcasts.apple.com/us/podcast/the-determined-mom-show/id1463838272">https://podcasts.apple.com/us/podcast/the-determined-mom-show/id1463838272</a></p>