244: How to Drive Remodeling Leads Using Social Media

I get this question a lot: how can we drive more leads on social media? You definitely CAN, but I think it's actually the wrong question. Today, I share my view and some statistics on HOW to best leverage social media in your remodeling business. And it's probably not what you think. Most remodelers generate less than 5% of their leads from social media. But it's still an important tool. Here’s why.