#234: Driving Loyalty in Convenience Retail with Sheetz USA

<p><a href="https://www.sheetz.com/"><u>Sheetz</u></a> Inc. is one of North America's fastest-growing convenience store chains, already operating over 600 locations.</p> <p>In this episode of <strong>Let’s Talk Loyalty</strong>, we were delighted to share the impressive role that loyalty initiatives play in Sheetz business strategy, in a conversation with Director of Brand Marketing, <a href="https://www.linkedin.com/in/nicole-auman-70850713/"><u>Nicole Auman</u></a> .</p> <p>Nicole discusses some of the company's recent major insights and achievements, including a new subscription service, her insights on the compelling role that their app is playing as a direct digital connection to their customers and of course, their store teams who serve as ambassadors of the program with customers.</p> <p>This episode is packed with insights on how Sheetz is driving its business forward by leveraging technology and data to delight its members.&nbsp;</p> <p><strong>Show Notes:</strong></p> <ol> <li><a href="https://www.sheetz.com/"><u><strong>Sheetz</strong></u></a></li> <li><a href="https://www.linkedin.com/in/nicole-auman-70850713/"><u><strong>Nicole Auman</strong></u></a></li> </ol>