#223 - Outbound Marketing Strategy for Your Price Point

<p><span style="font-weight: 400;">Today’s episode is about the cold email approach to selling low-price items, very high-price items and something in the middle, because every company considering outbound lead generation needs to consider the price point in order to figure out their strategy.</span></p> <p><strong>HERE’S‌ ‌WHAT‌ ‌WE‌ ‌COVER‌ ‌IN‌ ‌THIS‌ ‌EPISODE:</strong></p> <p><span style="font-weight: 400;">- How to organize your sales time and efforts related to price point</span></p> <p><span style="font-weight: 400;">- How not to lose the power of converting if you have $9/mo service</span></p> <p><span style="font-weight: 400;">- Who to target as part of a strategy influenced by the price point</span></p> <p><span style="font-weight: 400;">- Should you use outbound if you have a low-price product and you haven’t defined a niche?</span></p> <p><span style="font-weight: 400;">We highlighted some of the main big differences of cold outreach at different price points. Hopefully that will make you think of some little things to try to experiment with or revisit if you are already doing fine.</span></p> <p><span style="font-weight: 400;">If you find this helpful, then you are going to love the course we put together at</span> <a href= "https://course.quickmail.io/"><span style= "font-weight: 400;">https://course.quickmail.io/</span></a><span style="font-weight: 400;">. It is risk-free for 4 weeks, take it on a test drive!</span></p> <p><span style="font-weight: 400;">Happy cold emailing!</span></p> <p><span style="font-weight: 400;">Jeremy and Jack</span></p>