221 | What It Takes to Run A Brick & Mortar Business with Jen Palacio, Tiny Turns Paperie

<p><span style="font-weight: 400;">If you’re like many of the people in our LABS and Paper Camp communities, you’ve probably pondered the idea of opening a brick & mortar shop for your business. In this episode, you’ll hear from Jen Palacio, owner of Tiny Turns Paperie, a brick & mortar shop in Somerville, MA.</span></p> <p><span style="font-weight: 400;">Jen uncovers what brought her to the idea of opening her own brick & mortar shop and some of the misconceptions people have about having a physical store. She talks about how she intentionally set boundaries and the shifts she made during COVID to ensure her business survived. She also shares her thoughts looking back and why she wishes she had prioritized hiring a team sooner. </span></p> <p><span style="font-weight: 400;">You'll learn:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The top misconceptions about having a brick & mortar shop</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why hiring support is critical to growing your business</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Shifts she made during COVID that helped her growth</span></li> </ul> <p><span style="font-weight: 400;">For full show notes, resources and a transcription, please head to</span> <a href= "http://bit.ly/PTPEp221"><span style= "font-weight: 400;">BIT.LY/PTPEp221</span></a></p> <p><span style="font-weight: 400;">For more support with your marketing & sales strategies,</span> <a href= "http://www.prooftoproduct.com/labs"><span style= "font-weight: 400;">check out LABS</span></a> <span style= "font-weight: 400;">at</span> <a href= "http://www.prooftoproduct.com/labs"><span style= "font-weight: 400;">http://www.prooftoproduct.com/labs</span></a></p>