216 | Feeling Stuck In the Messy Middle? with Katie Hunt

<p><span style="font-weight: 400;">The messy middle.</span></p> <p><span style="font-weight: 400;">It’s not a particularly fun place to be in business.</span></p> <p><span style="font-weight: 400;">It can be fraught with feelings of doubt, fear and imposter syndrome. While at the same time, it is a phase of business where tremendous growth happens and confidence builds.</span></p> <p><span style="font-weight: 400;">What is the messy middle?</span></p> <p><span style="font-weight: 400;">The messy middle is when you’re no longer a brand new business owner, eager with optimism and endless energy to tackle your to dos. In the messy middle, you’ve likely seen some success, but you haven’t cracked the code on how to optimize or scale your business and you still have several goals you’re working towards completing.</span></p> <p><span style="font-weight: 400;">When you’re in the messy middle you’re stretching yourself as an entrepreneur — trying new sales channels, creating new products, developing new systems to streamline and possibly experimenting with hiring help.</span></p> <p><span style="font-weight: 400;">In the messy middle you’re learning to lead, refining your vision for the business and making an awful lot of decisions day in and day out to keep the business moving forward.</span></p> <p><span style="font-weight: 400;">The messy middle has its highs and its lows.</span></p> <p><span style="font-weight: 400;">But a common thread I see amongst small businesses who are in the messy middle is this…</span></p> <p><span style="font-weight: 400;">They are trying to do too many things at one time.</span></p> <p><span style="font-weight: 400;">Listen in for encouragement and advice on why focus is what you need, including:</span></p> <p><span style="font-weight: 400;">- Being in the messy middle is nothing to be ashamed of, and you are definitely not alone.</span></p> <p><span style="font-weight: 400;">- Sometimes the answer is right in front of us and it is a simpler solution than we realize. Get fresh eyes on your