#210 Growth Can Be Your Middle Name | Greg Muzzillo | Bootstrapping Your Dreams Show

<p><strong>Welcome to the 'Bootstrapping Your Dreams' Podcast. I'm Manuj Aggarwal, and today we’ll be talking with Greg Muzzillo.</strong></p><br><p>A veteran franchiser of printing and promotional products services, Greg brings more than four decades of experience to his role as a Proforma founder, one of the nation’s largest providers of business graphics, marketing materials.&nbsp;</p><br><p>Greg founded Proforma in 1978, a few months after graduating from college from modest beginnings. The firm quickly expanded into one of the industry’s most promising companies earning a spot on Inc magazine fastest company growing list for three consecutive years to accommodate its rapid expansion in 1986.&nbsp;</p><br><p>Greg developed a franchise model that shaped the company’s direction over the next 35 years by creating a network of independent distributors of more than 650 franchises. He helped transform Proforma into a company generating more than 500 million per year while serving 50,000 clients across the country.</p><br><p><strong>Greg Muzzillo talks about:</strong></p><br><p>(1:28) The story behind owning his own business.</p><p>(6:06) Early days in setting up the business.</p><p>(5:58) Mistakes made in building up the business.</p><p>(7:08) Views on starting a business in a time of crisis.</p><p>(10:42) Impact of the crisis on our industry.</p><p>(13:08) How important is publishing content and networking with people in business?</p><p>(14:42) The journey of his success.&nbsp;</p><p>(15:58) How did he suppress negative thoughts from others on the way?</p><p>(18:01) Fear of failure</p><p>(22:03) Motivation to get him going through hard times.</p><p>(25:05) How does he prepare for downturns?</p><p>(28:08) Use of technology in the virtual world.</p><p><br></p><h2>Find Greg Muzzillo:</h2><p>LinkedIn: <a href="https://www.linkedin.com/in/greg-muzzillo-ba51ba2/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/in/greg-muzzillo-ba51ba2/</a></p><p><br></p><h2>Reach us on:</h2><p>Facebook: ​<a href="http