202. Checking in with Dr. Marco Palma

<p><span style="font-weight: 400;">Today’s episode is an update on all the exciting stuff going on at the Human Behavior Laboratory at Texas A&M University. Last week I was able to spend two full days in the Human Behavior Lab (one of my favorite places in the world if I’m honest) and today’s episode is featuring the director of the lab, Dr. Marco Palma. </span></p> <p><span style="font-weight: 400;">This is actually his third time being on</span> <em><span style="font-weight: 400;">The Brainy Business</span></em> <span style="font-weight: 400;">podcast. (He might be the first one to do that…?) Since the first time he was on the show (way back in episode 33 when I visited the lab for the first time) we have done so much together, including creating the certificate in Applied Behavioral Economics. I am honored to teach so many amazing courses for that program which has led to relationships and conversations with wonderful people around the world. (Sneak peek! Some of those projects are going to be featured in the coming weeks, and I am very excited to showcase more of my own work in the podcast.) The lab has done tons of experiments since I was there in January 2019 for that first interview, and about 40 of them have been published in the last few years. Don’t worry, we won’t try to cover all of them today. Instead, Dr. Palma and I selected a choice few that really resonate and can be applicable for listeners like you.</span></p> <h3><span style="font-weight: 400;">Show Notes:</span></h3> <ul> <li><span style="font-weight: 400;">[00:52] I spent two full days last week in the Human Behavior Lab at Texas A&M University. </span></li> <li><span style="font-weight: 400;">[01:33] Dr. Palma has been on the show before (this is actually his third time – I think he might be the first to do that). </span></li> <li><span style="font-weight: 400;">[05:29] There have been many changes since the last time I featured the lab on the show: in terms of the infrastructure, they are hiring new people, and students have graduated and