196. Edumarketing: More Teaching, Less Selling w/ Ginger Bell

<p>Nobody wants to be sold to. Nobody. But nearly all of us are open to learning something helpful. </p> <p>Today’s guest, an edumarketing expert, teaches sales through education. </p> <p>Hear my conversation with Ginger Bell, Founder at Edumarketing:</p> <ul><li>How to extend customer experience to people who aren’t your customers</li> <li>Why education is better than sales</li> <li>What mindset shift will enable you to become an educator</li> <li>How to use video in edumarketing</li> <li>How to get started sharing your expertise with customers  </li> </ul> <p>More information about Ginger and today’s topics:</p> <ul><li><a href="https://www.linkedin.com/in/gingerbell">Ginger Bell on LinkedIn</a> </li> <li><a href="https://www.edumarketing.com/">Edumarketing.com</a> </li> <li><a href="https://www.linkedin.com/in/sue-woodard-1401b55">Sue Woodard on LinkedIn</a> </li> <li><a href="https://archerhotel.com/austin">Archer Hotel Austin</a>  </li> </ul> <p><em>Subscribe, listen, and rate/review the Customer Experience Podcast on </em><a href="https://itunes.apple.com/us/podcast/the-customer-experience-podcast/id1453581989"><em>Apple Podcasts</em></a><em> , </em><a href="https://open.spotify.com/show/6dv6SvwyqOI02pjzJ8srQq"><em>Spotify</em></a><em> , </em><a href="https://play.google.com/music/listen?u=0#/ps/Ib4mg6ojo5rlrqjdjcdg6oiyx3q"><em>Google Play</em></a><em> or </em><a href="https://podcasts.google.com/?feed=aHR0cHM6Ly9jdXN0b21lcmV4cGVyaWVuY2Vwb2RjYXN0LmxpYnN5bi5jb20vcnNz&amp;hl=en"><em>Google Podcasts</em></a><em> , and find more episodes on our blog.</em></p>