182 Communicate What Uniquely Positions You

<p>I know you’ve got a big heart and you’re SO GOOD at your work…but in order to keep doing your work, you need paying clients. </p> <p>That’s where being able to clearly communicate <em>what</em> <em>uniquely positions you</em> comes in. </p> <h3><strong>Because when you are the ONLY one qualified for the job, your dream clients will happily pay you. </strong></h3> <p>Not in a way that’s sleazy or manipulative or about “getting” clients. </p> <p><strong><em>In a way that’s totally in service by communicating what you already, in your heart, know about how you’ll be able to help them. </em></strong></p> <p>In this episode, I’m going to share with you my personal brand matrix to clarify <em>and communicate</em> what uniquely positions you. </p> <p>The four S’s. (Listen and you’ll see what I mean!)</p> <h3>I talk about:</h3> <ul> <li><strong>How to get specific on & integrate the 4 key elements into your messaging to own who you are as a coach so <em>the right clients won’t settle for anyone else</em></strong></li> </ul> <ul> <li>Why you’ll no longer need to worry about doing the same work as everyone else or having the same message that’s been shared a million times before</li> </ul> <ul> <li><strong>The story of how I went from a “C” to an “A” in Architecture school (17 years ago!) by uncovering what uniquely positioned me as an architect</strong></li> </ul> <h3>Deeper support from me:</h3> <ul> <li><strong>Join us for the <a href= "http://adriadecorte.com/masterclass" target="_blank" rel= "noreferrer noopener">Messaging Masterclass</a> I’m leading Friday, March 26, 2021!</strong></li> </ul> <ul> <li><strong><em>There’s still a couple of days to catch up! Join the <a href="http://adriadecorte.com/challenge" target="_blank" rel="noreferrer noopener">FREE 5-day Message Clarity Challenge</a> to cut through the noise and calls in your people…without having to change who you are. The week of March 22nd, 2021!</em></strong></li> <li>What’s your Messenger Archetype? <a href= "http://adriadecorte.com/quiz" target="_blank