18: Brand Guidelines Book - Comparing 2 Projects Books In Details

<p>Brand Guidelines are important for a brand. That doesn't mean they have to have 35 pages, 50 pages, or whatever you see out there. Do not be sold on the NUMBER of pages a brand guideline has, as many of these pages can be "fluff" pages -like a full cover page per section or item.</p> <p>On this episode (Youtube video link here: <a href="https://youtu.be/ixv7HvhaYvs">https://youtu.be/ixv7HvhaYvs</a>), I compare the guidelines created for Dawnmarie Healthy &amp; Fit with 12 pages, and one created for Stereotype Breakers with 23 pages. Both of these could have more or less pages. They are both different in structure -DHF has more explanation about each item, where SB has more of a showcase approach, being that the CEO of SB was heavily involved with the strategy process with me and can benefit more of visual reminders than technical pointers.</p> <p>Find Branding With Purpose Podcast at wherever you listen to podcasts! And leave us a review!</p> <p>For help with your brand strategy and design, visit <a href="https://brandingwithpurpose.studio/">https://brandingwithpurpose.studio</a> I hang out on Instagram!</p> <p>Find us at <a href="https://instagram.com/brandingwithpurposestudio">https://instagram.com/brandingwithpurposestudio</a></p> --- Send in a voice message: https://anchor.fm/brandingwithpurpose/message