174 - 5 Tips for Using Trends in Jewelry Marketing

<p><span style="font-weight: 400;">In this episode, I chat about how you can make trends work for your brand, even if you're not a trend-driven business. </span></p> <p><span style="font-weight: 400;">Here's the thing about trends: not every jewelry brand is necessarily trend-driven. So how can you still find value in trends, and incorporate them into your marketing and merchandising in a responsible way? I'm going to share with you 5 tips. </span></p> <p><span style="font-weight: 400;">Links from the episode:<br /></span>Transcript: <a href= "https://joyjoya.com/trends-jewelry-marketing" target="_blank" rel= "noopener">https://joyjoya.com/trends-jewelry-marketing</a><br /> Episode #169: <a href= "https://joyjoya.com/interview-with-sophie-simon-gemologist-and-colored-gem-trader/" target="_blank" rel= "noopener">https://joyjoya.com/interview-with-sophie-simon-gemologist-and-colored-gem-trader/</a><br /> Sparkle Award: <a href="https://sparkleaward.com" target="_blank" rel="noopener">https://sparkleaward.com</a> Mother's Day Celebration for Single Moms: <a href= "https://www.today.com/parents/mother-s-day-2020-6-ways-help-mom-need-t180647" target="_blank" rel= "noopener">https://www.today.com/parents/mother-s-day-2020-6-ways-help-mom-need-t180647</a><br /> Marla Aaron: <a href="https://marlaaaron.com/pages/lockyourmom" target="_blank" rel= "noopener">https://marlaaaron.com/pages/lockyourmom</a><br /> BizBash: <a href="https://www.bizbash.com" target="_blank" rel= "noopener">https://www.bizbash.com</a></p>