#162 - Club Meda

<p>Meda is the new mega. I know, how could anything be bigger than mega. Mega is…well, it’s as<br /> monstrous and amazing as anything can get. Which is why if you ever go to Mexico and hear radio ads<br /> the only word you are likely to understand over the crackly speakers is MEGA, MEGA, MEGA!</p> <p><br /> But what is Meda?</p> <p><br /> Well, if you know anything about the 1980’s, you know that one of the hottest vacation destinations<br /> spread around the globe was called Club Med. The identity of the business was built on the idea that<br /> membership with all-inclusive pricing for your stay would draw busy professionals who just wanted to<br /> show up and blow up. And when singles and young couples flocked for the turn-key ease, it became the<br /> paradigm for hot getaways.</p> <p><br /> How could you deny the marketing, too, where Sports Illustrated Swimsuit level models beckoned you<br /> down to crystal clear blue waters where your sole purpose was to get drunk on margaritas and get busy<br /> on a Hobie Cat? I know what you’re thinking, “Where do I sign up?”</p> <p><br /> This was before dating apps. And for those of you who weren’t around when owning an account on<br /> Match.com meant having to create an alias for fear of being labeled “desperate”, Club Med took all the<br /> awkward judgement out of it. And as dating apps took hold and Club Med lost relevance, finding a date<br /> became as simple as creating an avatar on your Wii. Yes, not only have we become addicted to the<br /> convenience of food, water and sanitation, but now finding a soulmate from the comfort of your office<br /> chair is highly probable.</p> <p><br /> It's time to rebrand Club Med and call it Club Meda (without the T).</p> <p><br /> I’m a member of club Mota.</p> <p><br /> That means weed in Mexico. Which is mega.</p>