159: How to Think Like a Journalist and Make Your PR Pitch Land with Kristi Piehl

<p>Making news for the wrong reasons is simple. Just screw up publicly, and you&apos;re on your way to going viral. <br/><br/>Bad news spreads fast, especially on social media. </p><p>To make a positive story newsworthy, you have to cut through a lot of noise to become a leading authority.<br/><br/>Discover how to make your story newsworthy and become famous the right way. </p><p>My guest on the podcast is former television journalist Kristi Piehl. She is the Founder &amp; CEO of <a href='https://www.media-minefield.com'>Media Minefield</a> and the host of the Flip Your Script Podcast. </p><p>Kristi shares how to think like a journalist to make your PR pitch land. <br/><br/>Want to learn how to manage the bad news?  Click <a href='https://mollymcpherson.com/checklist'>HERE</a> to download your copy of the Crisis Communication Rapid Response Checklist. </p><p><br/>Listen + Subscribe <a href='https://www.stitcher.com/podcast/wwwstitichercompodcastmollymcpherson/communicate-with-confidence?refid=stpr'>Stitcher</a> or <a href='https://itunes.apple.com/us/podcast/communicate-with-confidence/id1441897190?mt=2'>Apple Podcasts</a><br/><br/>© Molly McPherson 2021 </p>