155: Building & Managing Your Business Website On A Budget w/ Kathryn Smith

<p dir="ltr">In this episode, we dive into the important topic of building and managing a business website on a budget. Our guest, Kathryn Smith, Founder of Walton Birch, specializes in helping entrepreneurs establish a credible online presence without breaking the bank. Kathryn shares practical advice, cost-saving strategies, and valuable insights on designing a professional website, optimizing functionality, and implementing effective ecommerce strategies. </p> <p><strong> </strong></p> <p dir="ltr">DURING THIS EPISODE YOU’LL LEARN:</p> <p><strong> </strong></p> <ul> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Misconceptions and common challenges faced by entrepreneurs when it comes to website building on a budget.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The role of a professional website in the success and growth of a business.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Practical advice for establishing a professional online presence with limited resources.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Affordable website-building platforms, tools, and resources recommended by Kathryn.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">Strategies to strike a balance between affordability and functionality when selecting a website-building platform.</p> </li> <li dir="ltr" aria-level="1"> <p dir="ltr" role="presentation">The significance of having an ecommerce presence and strategies for attracting customers and increasing traffic to ecommerce websites without spending a fortune.</p> </li> </ul> <p><strong> </strong></p> <p dir="ltr">About Kathryn Smith:</p> <p dir="ltr">Kathryn Smith is the Founder and Principal Consultant at Walton Birch, a Marietta, Georgia-based consulting firm specializing in helping small businesses establish a credible and professional online presence. With expertise in expertly-built websites, online stores, and marketing campaigns, Kathryn has supported nume