151 – The Need for Personalized Health Actions

<p><a href="https://icariohealth.com/about/steve-wigginton/" rel="noopener noreferrer" target="_blank">Steve Wigginton</a>, CEO of <a href="https://icariohealth.com/" rel="noopener noreferrer" target="_blank">Icario</a>, the recently rebranded health action company that sprung up from the merger of Revel Health and NovuHealth, is in the house this week to give the lowdown on how to incentivize consumers to become healthier. There’s plenty of room for innovation, but we also have to make sure there’s a sustainable business model. Along the way, Jared and Zain drop knowledge about the need for personalized health action plans that take into account more than just sharing information. </p><p>All that, plus the Flava of the Week about Digital Culture. </p><p>Shout-out to <a href="http://www.jenningshealthcaremarketing.com/" rel="noopener noreferrer" target="_blank">Jennings Healthcare Marketing</a> and their video series, <a href="https://shift.health/videos/marketing-for-better-health/" rel="noopener noreferrer" target="_blank">Marketing for Better Health</a>, the <a href="http://martech.health/" rel="noopener noreferrer" target="_blank">Martech.Health</a> directory, and the <a href="https://shift.health/" rel="noopener noreferrer" target="_blank">Shift.Health Content Network</a> for spreading the awesome, yo! </p><br /><hr><p style='color:grey; font-size:0.75em;'> See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for privacy and opt-out information.</p>