#150 - Sales Tips From Copywriting Guru John Carlton

<p><span style="font-weight: 400;">Today we are joined by John Carlton, our copywriting guru we have been learning from on our whole path to this point. Enjoy!</span></p> <h1><span style="font-size: 14pt;"><strong>HERE’S WHAT WE COVER IN THIS EPISODE:</strong></span></h1> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400;">Stepping stones for growing the sales</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why copywriting attracts introverts </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Why it’s important to step back </span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Learning by doing adds and failing adds </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">List of words that are going to get you in a spam filter</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How to discover what’s keeping our client up at night</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The research resources for copywriters</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How do develop the feel when it’s too much selling in an email</span></li> </ul> <p><span style="font-weight: 400;">It was a treat to have John on the show and share his wisdom bombs. Check out his writings and books he recommends and take your campaign on the next level.</span></p> <h1><strong>Resources</strong><span style= "font-weight: 400;">:</span></h1> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400;">Podcast</span> <a href= "https://pi4mm.com/"><span style="font-weight: 400;">PSYCH INSIGHTS</span></a></li> <li style="font-weight: 400;"><a href= "https://www.john-carlton.com/"><span style= "font-weight: 400;">John Carlton website</span></a></li> <li style="font-weight: 400;"><a href= "https://www.amazon.com/John-Carlton/e/B00C2COYIS%3Fref=dbs_a_mng_rwt_scns_share"> <span style="font-weight: 400;">John Carlton’s copywriting books</span></a><span style="f