15. Feminist CEO Jen Gurecki | Making Her Own Rules

<p>Entrepreneur Jen Gurecki is a mover, a shaker, a hustler, and above all else, a modern day feminist who lives a purpose-driven life where SHE makes the rules - not society - and she’s been marching to the beat of her own drum since birth.</p> <p>At 26 years old while doing her masters’ research work in Africa, Jen founded nonprofit Zawadisha which provides microloans, solar-powered equipment and education to rural Kenyan women to empower them to become financially self-sufficient. Years later, she started women’s ski and snowboard company Coalition Snow to see how the male-dominated industry would react. Within just a few years, she turned down a $1M offer for the business from ski legend Bode Miller on the CNBC TV Show Adventure Capitalists. &nbsp;Then she created Sisu Magazine, and now she also co-hosts the Juicy Bits podcast.</p> <p>The common tie to all of her entrepreneurial endeavors? Jen’s challenging the patriarchy and fighting for gender equality through innovative businesses and content mediums - all while unapologetically pursuing a life full of freedom, adventure, and impact.</p> <p><a href="https://www.instagram.com/coalitionsnow/"><u>@coalitionsnow</u></a> | <a href="https://www.instagram.com/zawadisha/"><u>@zawadisha</u></a> | <a href="https://www.instagram.com/sisumagazine/"><u>@sisumagazine</u></a></p> <p><a href="http://www.coalitionsnow.com/"><u>www.coalitionsnow.com</u></a> | <a href="http://www.zawadisha.org/"><u>www.zawadisha.org</u></a> | <a href="http://www.sisumagazine.com/"><u>www.sisumagazine.com</u></a></p> <p>More at <a href="http://www.notimetowasteproject.com/"><u>www.notimetowasteproject.com</u></a> or follow <a href="https://www.instagram.com/notimetowasteproject/"><u>@notimetowasteproject</u></a></p>