138: The ROI Dude and the ROI Guy Talk About, What Else but ROI w/ Steven Kaplan (The ROI Dude)

<p>If you are in Value Enablement and Value Selling, you are likely very passionate&nbsp;about the topic and practice. And if you are the ROI Dude and the ROI Guy, it's not just in the name, it's in the blood.</p> <p>In this interview with Steve Kaplan, we geek out on the value of ROI pre and post sale, value storytelling, and how vital financial justification is for "building trust in the decision".</p> <p><a href="https://www.linkedin.com/in/stevekaplan/" target="_blank">https://www.linkedin.com/in/stevekaplan/</a></p> <p>#ROI #ValueEnablement #Valuemanagement #valueselling</p>