138. Six Figures in One Day Without a Sales Page with Toni Bache

<p><span style="font-weight: 400;">Ever realized it's easy to become hyper-focused on having the perfect sales page, the perfect launch plan, and the perfect content to smash sales out of the ballpark?</span></p> <p> </p> <p><span style="font-weight: 400;">It can sometimes feel like if one thing is out of place, it’s game over!</span></p> <p> </p> <p><span style="font-weight: 400;">Today's guest on The Shine Show will make you rethink *everything* when it comes to launching & sales.</span></p> <p> </p> <p><span style="font-weight: 400;">Toni Bache is what I like to call a unicorn online course creator. After breaking tremendous ground in the corporate world, and always having a few side hustles happening in the background, she took the leap and decided to find a way to share her knowledge in a more scalable format.</span></p> <p> </p> <p><span style="font-weight: 400;">With zero followers on social media, an email list of 400, no content, no sales page, and no funnel, and a $50 webpage, Toni decided she would launch a membership and build it on the way down. She sent out a non-fancy google doc with her idea to everyone on her list and invited them to sign up. </span></p> <p> </p> <p><span style="font-weight: 400;">A recipe for disaster, right?</span></p> <p> </p> <p><span style="font-weight: 400;">Cue the 300 sign-ups later and a 6-figure day. Yep, you read that correctly!</span></p> <p> </p> <p><span style="font-weight: 400;">If you're anything like me, you probably have a million questions. Was it black magic? Did she have some wild manifestation technique? Perhaps she sells a Pina Colada making course? </span></p> <p> </p> <p><span style="font-weight: 400;">So how did this happen? </span></p> <p> </p> <p><span style="font-weight: 400;">Toni simply understood one thing - people buy from people. Marketing can sometimes feel excessively complicated! But when we step back and zoom out, it's all about connecting with people on a deeper level and solving a real problem they face every day.</span></p> <p> </p> <p><sp