135. Using Behavioral Science in Healthcare, Interview with Aline Holzwarth

<p><span style="font-weight: 400;">In today’s episode, I am so excited to introduce you to Aline Holzwarth. Talk about an amazing person doing fantastic and exciting things! Aline is both a principal at the Center for Advanced Hindsight, where she works directly with Dan Ariely and the whole awesome team there. She is ALSO the head of behavioral science at Pattern Health.</span></p> <p><span style="font-weight: 400;">Today you will get to learn about both of her roles, a little of what it’s like to work with Dan, and about so many great things that she is doing to apply behavioral science in business. </span></p> <h4><strong><em>I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation.</em></strong></h4> <h3><span style="font-weight: 400;">Show Notes:</span></h3> <ul> <li><span style="font-weight: 400;">[00:08] I’m excited to introduce you to Aline Holzwarth, principal at the Center for Advanced Hindsight and head of behavioral science at Pattern Health.</span></li> <li><span style="font-weight: 400;">[03:05] Aline shares about all the exciting things she is doing and how she got into behavioral science. She enjoys being exposed to new and different business applications and she was drawn in by the real-world impact. </span></li> <li><span style="font-weight: 400;">[05:32] She loves both of her roles so much that she just can’t give either of them up.  </span></li> <li><span style="font-weight: 400;">[07:21] She shares about some of her favorite projects she has worked on.  </span></li> <li><span style="font-weight: 400;">[10:23] At the Center for Advanced Hindsight many of their projects come from Dan and some are chosen by the team.  </span></li> <li><span style="font-weight: 400;">[12:48] The more you are expo