128: Technology Evangelism with Matthew Frank

<p><span style="font-weight: 400;">Matthew Frank is the Director of Technology Evangelism over at Blackthorn.io. In this interview, we share some mutual opinions and experiences on evangelizing technology, especially Salesforce, and the impact it can have on the community.</span></p> <p> </p> <p><span style="font-weight: 400;">Being a natural showman, he came into evangelism easily and combined it with a love for marketing. He puts the customer at the center of every project he does. </span></p> <p> </p> <p><span style="font-weight: 400;">Tune in to hear more from Matthew about his vast experience and what his current role looks like, including various aspects of event management.</span></p> <p> </p> <p><strong>Show Highlights:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why learning Apex is key to getting into the Salesforce ecosystem.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How Matthew found his way into marketing.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">What Blackthorn.io does.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">What Matthew does day-to-day in his Director role.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">His unique perspective on the beginning of the pandemic.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">What he’s learned about how to host successful virtual events since the pandemic began.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How Salesforce can help you improve your attendee experience when you host virtual events.</span></li> </ul> <p> </p> <p><strong>Links:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Matthew on Linkedin:</span> <a href= "https://www.linkedin.com/in/matthewlfrank/"><span style= "font-weight: 400