120: Personal Branding with Leanne Calderwood

<p><span style="font-weight: 400;">We are delighted to be speaking with Leanne Calderwood today! Leanne trains people in the meetings and event industry. She is an expert in personal branding and has tons of experience with venue selection and meeting planning. </span></p> <p><span style="font-weight: 400;">In this episode, Leanne shares her experience. She talks about personal branding and positioning and explains how to leverage LinkedIn. She also shares some actionable tips for tweaking your LinkedIn profile. </span></p> <p><span style="font-weight: 400;">We hope you enjoy listening to today’s informative conversation with Leanne Calderwood!</span></p> <p><strong>Bio:</strong></p> <p><span style="font-weight: 400;">Are you ready to step into the spotlight and stand out from your competition? Let me help guide the way!</span></p> <p><span style="font-weight: 400;">I’m here to simplify the world of personal branding and LinkedIn so you can create a compelling brand and start attracting leads and opportunities. </span></p> <p><span style="font-weight: 400;">Why should we be building our brands and LinkedIn presence in hospitality? </span></p> <ul> <li><span style="font-weight: 400;">⭐To increase trust with our customers </span></li> <li><span style="font-weight: 400;">⭐To shorten the path-to-purchase for potential clients </span></li> <li><span style="font-weight: 400;">⭐To differentiate yourself from your competition </span></li> <li><span style="font-weight: 400;">⭐To attract leads to your product/service </span></li> <li><span style="font-weight: 400;">⭐To attract opportunities to you personally! </span></li> </ul> <p><span style="font-weight: 400;">Here is whom I love to help: </span></p> <ul> <li><span style="font-weight: 400;">📚Hotel and Destination Sales Managers </span></li> <li><span style="font-weight: 400;">📚Meeting, Event, and Conference Planners </span></li> <li><span style="font-weight: 400;">📚Hospitality Professionals and Executives</span></li> </ul> <p><strong>Leanne’s story</strong></p> <p><span