#114 – How to speak like a CEO – Oliver @ WHU Women in Business Club

<p><em><strong>How can I inspire as a CEO? How do I communicate in an age-diverse company environment? And do female CEOs face other communication challenges than their male colleagues?</strong></em></p> <p><a href="https://www.linkedin.com/in/irina-crisan-1774b6114/">Irina Crisan,</a> founder and president of the WHU Women in Business Club invited <a href="https://www.linkedin.com/in/oliver-aust/">Oliver</a> to answer these and more questions in depth in today’s special episode:<a href="https://www.youtube.com/watch?v=d48UtkLHOfQ"> the recording of a #StartTheConversation event from the Women in Business community at the WHU</a> - the Otto Beisheim School of Management.</p> <p>After a brief introduction into the backstory of how the podcast Speak like a CEO came about and why communications is a hard skill, Oliver talks about the nine steps needed to successfully communicate as a leader. Then Oliver answers the student’s questions:</p> <ul> <li><em>As a junior, how can I effectively speak to a CEO? </em>(00:30)</li> <li><em>How can a CEO inspire the team to execute the company’s vision and mission? (00:32)</em></li> <li><em>How can I ensure successful communication while maintaining my authenticity? (00:36)</em></li> <li><em>How can I effectively communicate as a female leader? (00:40)</em></li> <li><em>How can we communicate our personal values, even if they do not align with the company value priorities? (00:44)</em></li> <li><em>How do you get the CEO to see the long-term win of innovative ideas? (00:48)</em></li> <li><em>What tips does Oliver have to deal with the German failure culture? (00:51)</em></li> <li><em>How much time should one invest to become a great speaker and where do you start? (00:56)</em></li> <li><em>How do you communicate with coworkers that have a great age difference? (01:00)</em></li> <li><em>How to communicate as an introvert CEO? (01:02)</em></li> <li><em>When you enter a company to build a new department, how do you communicate with the other heads of department?