114 FIFM - Specialists in Your Business and in Any Business are Stupid

<p><span style="font-weight: 400;">The power of being a generalist is a major advantage to an entrepreneur. Join me as I recount my struggle to niche down and specialize until I finally had enough and said, “Screw that! I do not need to specialize in something!” This is my journey to becoming a proud generalist.</span></p> <p><span style="font-weight: 400;">-----</span></p> <p><span style="font-weight: 400;">Automated Transcript Below:</span></p> <p><span style="font-weight: 400;">Dean Soto  0:00  </span></p> <p><span style="font-weight: 400;">Hey, this is Dean Soto founder of FreedomInFiveMinutes.com and ProSulum.com. We're here again with another Freedom In Five Minutes podcast episode.</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">Dean Soto  0:15  </span></p> <p><span style="font-weight: 400;">Today's topic is this: Specialists in Your Business & in Any Business are Stupid. That and more, coming up...</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">Dean Soto  0:32  </span></p> <p><span style="font-weight: 400;">Well, good evening! I just took my son. Right now, we're at his martial arts class. I'm going to be walking around, you're going to hear some cars in the background, but that's okay. Let's just talk. Let's talk, all right?</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">Dean Soto  0:52  </span></p> <p><span style="font-weight: 400;">Growing up... Let me let me go rewind the clock a bit. Shall we? Growing up, I always had this issue. It reared its ugly head predominantly in school at first but then it started rearing its head in the workplace too when I started getting into my full time job.</span></p> <p><span style="font-weight: 400;"> </span></p> <p><span style="font-weight: 400;">Dean Soto  1:33  </span></p> <p><span style="font-weight: 400;">During elementary school all the way up into college, I really had no idea what I wanted to do. I remember – gosh, it real