111. Building A Personal Experience Into Your Customer Experience w/ Greg Segall

<p><span style="font-weight: 400;">Customer experience usually manifests in a one-to-many or a one-to-few relationship style. But personal experience (PX) is CX on a one-to-one basis. </span></p> <p> </p> <p><span style="font-weight: 400;">After all, people don’t care about brands. We care about the people behind the brand.</span></p> <p> </p> <p><span style="font-weight: 400;">In this episode, I interview</span> <a href= "https://www.linkedin.com/in/gregsegall/"><span style= "font-weight: 400;">Greg Segall</span></a><span style= "font-weight: 400;">, CEO & Founder of</span> <a href= "https://www.alyce.com/"><span style= "font-weight: 400;">Alyce</span></a><span style= "font-weight: 400;">, about how personal experience (PX) helps shorten sales cycles and build trust.</span></p> <p> </p> <p><span style="font-weight: 400;">Greg and I talked about:</span></p> <p> </p> <p><span style="font-weight: 400;">- The relationship between CX and PX</span></p> <p> </p> <p><span style="font-weight: 400;">- Video, gift-giving, and creating relationship with a brand</span></p> <p> </p> <p><span style="font-weight: 400;">- Tips for PX at high volume (hint: also includes video)</span></p> <p> </p> <p><span style="font-weight: 400;">- The role of purpose in an entrepreneurial mindset</span></p> <p> </p> <p><em><span style="font-weight: 400;">Subscribe, listen, and rate/review the Customer Experience Podcast on</span></em> <a href= "https://itunes.apple.com/us/podcast/the-customer-experience-podcast/id1453581989"> <em><span style="font-weight: 400;">Apple Podcasts</span></em></a><em><span style= "font-weight: 400;">,</span></em> <a href= "https://open.spotify.com/show/6dv6SvwyqOI02pjzJ8srQq"><em><span style="font-weight: 400;"> Spotify</span></em></a><em><span style= "font-weight: 400;">,</span></em> <a href= "https://play.google.com/music/listen?u=0#/ps/Ib4mg6ojo5rlrqjdjcdg6oiyx3q"> <em><span style="font-weight: 400;">Google Play</span></em></a> <em><span style="font-weight: 400;">or</span></em> <a href= "https://podcasts.google.co