#105 - Tacos and Tide Pods: Big plans, a product relaunch, and healthy organizational tension

<p>Our VP of User Research, Roberta Dombrowski, talks about the fast-paced work behind the scenes of UX research and the excitement when things fall into place. We also examine how deeper insight drives strategy and informs long-term planning as research matures, and the reality of team collaboration.</p> <p><strong>In this episode, we discuss:</strong></p> <ul> <li>Our exciting plans and strategy for the future</li> <li>How we use research to inform planning</li> <li>Product perspectives vs people perspectives</li> <li>The beauty of new insights and their impact on a big relaunch</li> <li>The difference between healthy organizational tension and dysfunction</li> </ul> <h2><strong>About our guest</strong></h2> <p><a href="https://www.linkedin.com/in/robertadombrowski/"><u>Roberta Dombrowski</u></a> is the VP of User Research at <a href="https://www.userinterviews.com/"><u>User Interviews</u></a>, as well as a career and life coach at <a href="https://learnmindfully.co/author/robertalearns/"><u>Learn Mindfully</u></a>. She has spent her career leading research teams and enabling researchers in various industries to better understand their customers. In addition to her work as a UX researcher, she is &nbsp;known for being an excellent cat mom, gardener, and thought leader. Visit <a href="https://www.userinterviews.com/yearbook-profiles/roberta-dombrowski"><u>her profile</u></a> to learn more.</p> --- Send in a voice message: https://anchor.fm/awkwardsilences/message