104: The MadTech Podcast Special: Consumer Control and Consent

<div>In this episode, we take a closer look at consumer control and consent. We consider how close the industry is to establishing a privacy framework that underpins the fundamental principles of consumer consent, and that the industry can be proud of.  We also discuss the implications of the degradation of third-party cookie tracking and IDFA, as well as how industry players are dealing with current obstacles.</div>