#099 | Finding Success as an SME in 2023

<p>Michael Haynes is a SME Business Growth Specialist and is the founder of his consulting firm, Listen Innovate Grow. His focus and passion are empowering CEOs of Small and Medium sized service-based companies to acquire larger business (B2B) clients and achieve the growth they seek through a combination of strategic marketing, BUSINESS innovation and sales. Michael is also author of the book, Listen Innovate Grow: A Guidebook for Start-Ups and SMEs to Acquire and Grow Business (B2B) Customers. <br/><br/>Michael is certainly an expert in his field and we had the pleasure of sitting down with him to discuss how to achieve success as an SME in 2023.<br/><br/>In this podcast episode, Michael and Fatimah discuss:</p><ul><li>Key Differences between B2B and B2C markets</li><li>What&apos;s changed in terms of Business clients and customers?</li><li>What are some of the problems/errors with how SMEs approach B2B Marketing</li><li>What are the 3 key activities all SMEs must undertake to succeed in B2B</li><li>Key actions and considerations for their 2023 SME business planning</li></ul><p><br/>Michael can be reached at: <a href='https://www.linkedin.com/in/michaelhhaynes/'>https://www.linkedin.com/in/michaelhhaynes/</a> </p><p><br/></p><p>Thank you for listening, PLEASE share or rate this episode if you enjoyed it. It helps us a lot so we know what content you enjoy most and can create more of it! #AgileIdeas</p><p>For more information on Agile management, why not check out our pocketbook, This is Agile? Access here: <a href='https://agilemanagementoffice.com/agile-ideas/publications/this-is-agile/'>https://agilemanagementoffice.com/agile-ideas/publications/this-is-agile/</a></p><p>This podcast is sponsored by Agile Management Office (<a href='https://airtable.com/tblbw52LNBhT3uBS1/viwo6UJ3wssiLgKJp/www.agilemanagementoffice.com'>www.agilemanagementoffice.com</a>) providing high-impact delivery execution in an agile era for scaling businesses.</p><p>Thank you for listening to this podcast. We welcome any feedback. www<a h