095 Dealing With COVID-19: Operations & Crisis Management

<p>This week, on the Fitness + Technology podcast, host Bryan O'Rourke continues his second series of interviews with guests on the ongoing crisis of the coronavirus pandemic. Listeners will hear their insight into how their handling the situation from licensed franchise operations to communication strategies for crisis management. We hope these conversations continue to be of value and interest to you as the situation continues. If there is anything we can do for you, again please reach out @bryankorourke or at <a href="mailto:bryankorourke@gmail.com">bryankorourke@gmail.com</a>.</p> <ul> <li>Interview 1: Bryan is with Rick Mayo, Leading Franchisor of Alloy Personal Training in Roswell, Georgia. Rick and his team conduct over 60,000 personal training sessions a year with over 1000 clubs licensed worldwide.</li> </ul> <p><span style="text-decoration: underline;">One Powerful Quote: </span><br /> 15:38: “Stay focus on the things you can do. There are so many things right now that are outside of our control…But there are a lot of things that we can control. Just focus on what’s right in front of you right now.”</p> <p><span style="text-decoration: underline;">Bullet Points (w/ timestamps) - Highlighting key topics discussed:</span><br /> 3:28: Bryan asks Rick how he and his team have handled their operations. Rick says their personal training facilities have remained open and describes how this is possible and what they have done.</p> <p><br /> 5:38: Bryan adds that Alloy also offers digital training options for their platform, and Rick describes how Alloy has pivoted that platform for marketing engagement.</p> <p><br /> 8:51: Bryan and Rick discuss how this shift has become a convenience for clients. Rick admits that taking their digital offerings to market will continue to be a part of their strategy.</p> <p><br /> 9:45: Bryan comments on Alloy’s community support, and Rick describes how their organic engagement is relevant and benefits their members.</p> <p><br /> 11:53: Bryan inquires with Rick on what he think