081: Using Your Podcast as a Magnet for Your Business

<p><span style="font-weight: 400;">Are you using your podcast to attract leads or increase your sales for your business? </span></p> <p><span style="font-weight: 400;">Maybe you avoid that sort of conversation on your podcast because you’re worried about oversharing or feeling too salesy or even just that your audience will get tired of hearing you talk about your business again and again. I totally get that, I was the same way! But let’s be honest, that defeats the point of your podcast– which is to get more clients or customers. </span></p> <p><span style="font-weight: 400;">By strategically aligning your podcast with your business, you can turn lukewarm leads into listening fans. In this episode of Podcast Your Business, I am breaking down why and how you can do this with your show and how to get your podcast strategically aligned with your business so you attract clients on autopilot. </span></p> <p><span style="font-weight: 400;">What’s in this episode:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why you should be using your podcast as a magnet for your business </span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why it’s so important that you share your unique views</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Using your podcast to meet your clients where they are at right now</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Choosing the right topics to cover in your podcast</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Tips for building a connection with your audience</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why you shouldn’t be afraid to share client wins</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The importance of a strong call to action</span></li> <li style="font-weight: 400;" aria-level="1"><