081: Should you start your own motion design studio? w/ Mack Garrison
081: Should you start your own motion design studio? w/ Mack Garrison

081: Should you start your own motion design studio? w/ Mack Garrison

Srijana Koirala

58 min
Arts & Philosophy
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<p><span style="font-weight: 400;">Many motion designers dream of starting an animation studio one day - but how do you know if it’s really the right decision for you?</span></p> <p><span style="font-weight: 400;">Are you willing to give up the creativity of actually</span> <em><span style= "font-weight: 400;">doing</span></em> <span style= "font-weight: 400;">motion design work to become a strategist, manager and entrepreneur? </span></p> <p><span style="font-weight: 400;">Our latest guest will help you to decide if aspiring to own a studio is right for you and how to make it a success.</span></p> <p><span style="font-size: 12pt;"><strong>About Mack Garrison</strong></span></p> <p><span style="font-weight: 400;">Mack started Dash Studio in 2015 from a desire to create beautiful, bespoke work for clients and champion the creative talent of motion designers in the process. </span></p> <p><span style="font-weight: 400;">Before starting Dash he had a diverse and varied career in different specialisms of design, before settling on motion design and in time, co-founding his own studio.</span></p> <p><strong><span style="font-size: 12pt;">Making the move from freelancer to motion design studio owner</span></strong></p> <p><span style="font-weight: 400;">Mack started freelancing after he graduated as, like many new graduates, he struggled to find a job. This led him to try lots of different design specialisms, eventually niching down into motion design.</span></p> <p><span style="font-weight: 400;">He then joined a local agency where he worked his way up to become an Art Director but ultimately, he knew he wanted more creative control over his day-to-day and the freedom to be able to create really bespoke, personalised work for his clients.</span></p> <p><span style="font-weight: 400;">The pivotal moment for Mack was when he and his colleague (and now business partner) Corey were offered a huge, 15 video project. To take on the project they would need to quit their jobs at the agency.</span></p> <p><strong>Hiring a grea

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