059: How to use YouTube to grow your motion design business w/ Ben Marriott

<p><span style="font-weight: 400;">Creating tutorials is a great way to get your name out there and promote your work. Social media channels like YouTube are wonderful platforms for making this happen, but figuring out where to start can be a challenge. Today’s guest started his tutorial channel just under a year ago and he’s already amassed an incredible following.</span></p> <p><a href="https://www.benmarriott.com/" target="_blank" rel= "noopener"><span style="font-weight: 400;">Ben Marriott</span></a> <span style="font-weight: 400;">is a freelance motion designer and YouTuber from Australia. Specializing in 2D design, Ben illustrates and animates short humorous videos and gifs to create tiny stories. He recently started his own YouTube channel where he posts tutorials and behind-the-scenes videos to share his how he does his work.</span></p> <p><span style="font-weight: 400;">Today, Ben and I chat about how you can use YouTube as a teaching platform to help grow your motion design business. If this is something you’d be interested in doing too, Ben explains why it’s easier to break into than many think. As Ben says, your unique voice and perspective can benefit others, even the topic has already been covered.</span></p> <p><span style="font-weight: 400;">We also discuss how to manage your use of social media in a stress-free way. It’s easy to get overwhelmed when promoting yourself online. To help you avoid this, Ben explains how you can use Instagram and other platforms successfully without posting every day. </span></p> <p> </p> <p><strong>In this episode:</strong></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">The benefits of creating tutorials to share your skills with others</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What many motion designers want to learn about from others in the field</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Using Bilibi to gain access to a Chinese audience </span></li> <li style="font-weight: 400;"