048 - The Beauty of Expertise with Rechelle Trejo

<p><span style="font-weight: 400;">What do the businesses of aesthetics and portrait photography have in common? </span></p> <p><span style="font-weight: 400;">You might be surprised. </span></p> <p><span style="font-weight: 400;">In fact, many of the most valuable business insights I have gained through the years, have come from</span> <em><span style= "font-weight: 400;">outside</span></em> <span style= "font-weight: 400;">the portrait industry and that's exactly why I think you are going to love today’s guest. </span></p> <p><span style="font-weight: 400;">Rechelle Trejo is the owner of Auri Aesthetics in Gilbert, Arizona. Rechelle is a registered nurse by education and since 2003 has become one of the most in demand aestheticians in our area as well as a highly sought after trainer of aestheticians worldwide. </span></p> <p><span style="font-weight: 400;">Rechelle founded Auri Aesthetics in 2020 to create an innovative space where non-surgical treatments are prioritized. Her passion in this field is working with individual patients to create customized plans so they can achieve their aesthetic dreams in a natural and beautiful way.</span></p> <p><span style="font-weight: 400;">What shines through in this conversation with Rechelle is her confidence and pride in what she does. Rechelle</span> <em><span style= "font-weight: 400;">is</span></em> <span style= "font-weight: 400;">the expert and through a detailed consultation process, she is able to guide clients and patients in getting the most beautiful results. Often the results are beyond what patients even thought possible. </span></p> <p><span style="font-weight: 400;">When it comes to your photography business, the same is true.</span> <em><span style= "font-weight: 400;">You</span></em> <span style= "font-weight: 400;">are the trusted advisor and you can create absolutely beautiful results that your client might never have thought fathomable. With Rechelle’s guidance, you can learn how to leverage your expertise with client expectations and build the exper