034 - Protecting the Artist's Heart with Lara Blair

<p><span style="font-weight: 400;">This podcast episode is the second in a four part series featuring graduates of the ReWork’s Art of Selling Art Business course. These students have spent the last six months ReWorking their businesses and applying the concepts they’ve learned in the course.</span></p> <p><span style="font-weight: 400;">As a part of each interview in the series, I ask each Art of Selling Art Graduate three questions:</span></p> <p><span style="font-weight: 400;">1</span><span style= "font-weight: 400;">) How did principles in the Art of Selling Art course change your business or mindset? </span></p> <p><span style="font-weight: 400;">2)If a genie appeared, what is something you wish you could fix in your business? </span></p> <p><span style="font-weight: 400;">3) And what advice or encouragement do you have for struggling photographers?</span></p> <p><span style="font-weight: 400;">Their answers will enlighten you and inspire you to ask tough questions of your own. </span></p> <p><span style="font-weight: 400;">Next up is Lara Blair, another long-time photographer who literally wrote the book on pet photography, had a successful portrait studio on both the east and west coasts BUT after a few years of not charging enough and working so much that she wasn’t there for her kids, she burned out and quit the industry entirely. </span></p> <p><span style="font-weight: 400;">Fast forward to today and Lara’s business is thriving, she’s shooting projects that she absolutely loves and has some sage advice for photographers thinking about throwing in the towel. It’s all about protecting your artist’s heart. In today’s episode</span> <span style= "font-weight: 400;">Lara</span> <span style= "font-weight: 400;">shares the important lessons she learned, and some valuable advice about finding your ideal clients, letting go of projects that don’t thrill you, and bringing in people to help you! </span></p> <p><strong>Here’s a glance at this episode…</strong></p> <ul> <li style="font-weight: 400;" aria-level="1">