021 | Using Common Sense Selling To Increase Your Sales And Revenue, With Bruce Borenstein

<p><b>Bruce Borenstein</b> and <b>Manuj Aggarwal</b> discuss common sense selling and how it is more effective than formula selling. Bruce shares his 30+ years of experience in sales. <br><br>What are you waiting for?&nbsp; &nbsp;<b>&nbsp; Tune In Now! </b><br><br>In this episode we will learn:</p><ul><li>The importance of common sense selling</li><li>The difference between common sense and formula selling</li><li>The importance of building a team with a different skillset&nbsp;</li><li>How to make use of common sense selling</li><li>The cons of formula selling</li><li>How to identify whether sales is your passion</li><li>How to find common ground between the buyer and the seller</li><li>How to build better and stronger business relationships</li><li>Understand the importance of planning the growth of your company</li><li>The importance of learning about your competitors and their products</li><li>Ways to generate more sales and more revenue</li><li>How to pursue your business success</li><li>Understand the importance of networking&nbsp;</li></ul><p><b>About Bruce Borenstein</b><br>Bruce Borenstein is a renowned professional, CEO, President, sales expert, and Vice President with endless accomplishments in the world of small businesses.&nbsp;</p><ul><li><b>Education:</b> Bruce graduated with a B.A. in Political Sciences, and he is a CPMR</li><li><b>Experience: </b>30+ years of sales and sales management experience and running a small business in the competitive headphone space.</li><li><b>Accomplishments:</b> Bruce has won the award of “Small Business Executive of the Year.” He Grew 4 businesses from startup to $25M plus business in under 5 years, and he is the author of “Don’t Be A Schmeckle.”</li><li><b>Fun Facts:</b> Bruce is a closet stand-up comedian.</li><li><b>Obstacles Overcame:</b> He overcame cash flow problems with his company that might have caused others to throw in the towel.&nbsp;</li></ul><p><b>Links &amp; Mentions From This Episode:</b><br>Bruce Borenstein’s company: <a href="https://www.PHAdvisor